We already know that technology advances at light speed. However, training curriculums are not always updated just as fast. There is a multitude of technologies in the esthetics world, the most popular ones still being light-based technologies. Shop for the right device, avoid salespeople traps, have a better return on investment, give the best possible results to your clients, be recognized as an expert, increase your knowledge and nourish your passion are all reasons why it is crucial to truly understand the science behind light-based technologies.

This seminar will take a deeper look at applied physics to lasers and IPLs to strengthen your existing knowledge on the matter and to bring new knowledge based on the most recent global innovations.

The word “retail” on its own might stir mixed feelings amongst a lot of professionals. Having acquired several techniques from different business coaches and throughout her work experience, Elgha offers you her own method and a new way of approaching retailing without the usual obstacles and with all the rewards that come such as your clients’ loyalty. Furthermore, consumer habits have already changed with online shops and retail-oriented businesses.

Professionals in the esthetics industry have no choice but to adapt to this reality and create a unique experience to, not only survive, but to succeed and increase their profits.

Let’s make this process “S.O. E.A.S.Y.”, it will become second nature.

In this conference, we will first talk about the mechanism of inflammation leading to hyperpigmentation and then, what are the ways to limit the risks of post-inflammatory hyperpigmentation and of course, the ways to reduce the appearance manifestations of this condition.

Known in the medical and dental fields, this ingredient has proven itself topically as well for years.

However, it is a relatively unknown ingredient in Quebec, which is why this conference aims to explain the origin, the action of tranexamic acid on the cells of the epidermis and how it is an ingredient of choice in brightening solutions, particularly for the control of certain pigmentary disorders such as melasma.

Discover Effective Business Models to Plump Up Your Bottom Line!
If you are tired of working hard and your bank account is not reflecting the efforts, let us show you how to plump up your bottom line!

Join us and discover how to:
• Increase Retail Sales and Upgrade Opportunities
• Implement a Performance-Based Compensation Model
• Improve Your Retention Rate with Memberships

This session is ideal for Leaders who are serious about making effective changes and reaching new levels of success.

Marketing is essential to your business growth. Knowing the truth about marketing will help you avoid costly mistakes and produce greater results.

Discover 4 Myths and Realities Regarding Marketing:
1. Website and Lead Generation
2. Video Marketing
3. Social Media and Positioning
4. SEO and Content Marketing

Marketing does not have to cost a fortune. There are many economical methods you can use that are extremely effective!

If you are looking for a continuous revenue stream and ways to increase retention, attend this session and discover effective strategies that will work for you!

Learn how to:
1. Develop engaging and lasting membership programs
2. Present and sell your membership program
3. Increase capacity
4. Improve guest’s relations and results

This session is ideal for leaders, or anyone interested in increasing capacity, retention, and revenue!

Are you playing price war games? It’s time to compete on expertise and raise your prices.
Join me and discover how to:

1. Differentiation yourself and your business from the competition
2. Brand & positioning yourself
3. Become the obvious and only choice for consumers
4. Become more profitable

This session is ideal for leaders, or anyone interested in increasing capacity, retention, and revenue!